Recycling the wireless wasteland

At the Fortune Brainstorm Green conference, I had a chance to talk briefly with David Edmondson who is founder and CEO of a company called eRecyclingCorps.

It's a company the average consumer may have never heard of, but it's quite likely that if you've ever returned an old cell phone to your service provider, it's eRecyclingCorps that's actually managing the deal. Simply put, eRecyclingCorps created a simple way for companies to reward customers at the point of sale for trading in their used devices, resulting in improved customer loyalty, reduction of wireless e-waste, and a path to distribute lower priced mobile technology to the developing world - all at a profit.

This interview was reprinted with permission from Triple Pundit.